MEET THE TEAM
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Jeff Allen, Founder & Chief Strategist
Jeff is known as a creative, data-driven, decisive leader with a passionate belief in the power of effective storytelling in marketing. For the past 15 years he has been developing marketing strategies and leading teams for beloved, marquee name brands. He has a nurturing, entrepreneurial spirit and loves to help businesses to grow.
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Erica Gonzales, COO
Erica is a seasoned trial attorney specializing in Personal Injury and Intellectual Property law. She has tried cases to verdict in State and Federal Courts, and served as co-lead counsel in Secci v. United Independent Taxi Drivers, Inc., which resulted in a published opinion from the California Court of Appeal. She now brings her legal expertise to JDI, enabling us to provide one-of-a-kind content, consultation, and support to our clients in the legal community.
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Ashley Chavez, Account Manager
With over a decade of “in the trenches” experience, Ashley is a sharp and savvy digital media marketer. She manages end-to-end operations, from production to platform analytics, for major brands in just about every industry including entertainment, sports, content creators, and financial institutions. Ashley is a polished team leader and effective communicator that specializes in community-building.
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Michael Krisztal, Branding & Design
Michael (aka Mikie) is the founding member of Brand Matter and since 2008 he has been creating brands for Fortune 500 companies, launching solo projects that become Shark Tank Sensations, and everything in between. He thrives on helping businesses go from ideas and concepts to fully packaged, branded, and marketed products.
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Chris Commons, Video Editor
Chris is an award-winning, LA-based filmmaker. A graduate of NYU’s renowned Tisch School of the Arts, he is a master of all “behind the camera” skill sets. He has created compelling content for brands such as Hallmark, CrossFit, and TruNiagen.
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Joseph Shopen, Graphic Artist
Joseph is a multidisciplinary graphic designer and motion graphics specialist (2D and 3D).
He is known for his quick turnaround, attention to detail, and creating art that snares attention and leaps off the social media feed.